In 2001 the original founders of Resite started with what was at the time a very novel idea: that residents would want to pay their rent online. So we built the industry’s first ResidentHub to allow residents to pay online, submit maintenance requests, and stay current on community events.  Through the years we have added email capability, resident communication, lead management, resident rewards, and more.  In total ResidentHubs have processed over $1.3 billion in rent payments from more than 860,000 residents saving multifamily operators bundles of money and time. It is the original resident portal.  It is the most fully-featured resident hub.  It is still the best ResidentHub.

Out of our original work on ResidentHubs came calls from our customers for more – “Help us with websites; help us with online leasing; we want to market ourselves better on the Internet.”  So we developed LeasingPath, the most flexible online leasing application in the industry today.  It conforms to your processes and your application and converts those electronic inquiries into leases.  And we built thousands of the hardest working and best looking corporate and property websites out there.  They highlight your strengths.  They draw search engine traffic to you.  They drive you leads. They get prospects to visit you in person.

Globally, to simplify working with your systems already in place, we further integrated with RealPage, Yardi, MRI, AMSI, payment processors, VaultWare, Blue Moon, utilities, and multiple credit screeners.  Perhaps most telling, we count some of the proudest names in the industry as customers: Barrett & Stokely, Flaherty and Collins, McCann, Michael Stevens, NTS, Preiss, Venterra, Zaremba, and many more.

Along the way we were acquired by the big company, merged with one of its offspring, swallowed by one of its divisions, and finally (thankfully) spit back out on our own.  So here we are back to our entrepreneurial selves.

What does that mean looking forward?  We have solid financial backing.  We are a team with over 100 years of combined multifamily and Internet applications experience.  Our servers are hosted in a world class facility on top equipment.  We have just completed a redesign and upgrade of ResidentHub enhancing its usability and fully adapting it for mobile, which we will roll out to current customers in the fourth quarter.  We are finishing up a new website tool that is faster, smarter, and more flexible – which means easier for you to use, more features, more leads, and more closed prospects.  And we have begun work on new web enhancement tools that will help you stand out more and lower your cost per lead.

Even more, we have reorganized and rededicated ourselves to providing the very best customer service anywhere.  We have revamped our internal processes, welcomed original founder Greg Starr back onto the team, sharpened our current integrations while beginning work on new ones, and dramatically expanded our training to help properties get more out of our tools.

Internet marketing and tools can be complicated.  We get that – and we understand that our role is to sort through it for you.  We are dedicated to being your Internet partner, helping you make the most of a growing marketing and communications channel.

The first ten years seem to have flown by.  We look forward to working together over the next ten.

Peter Ill
President and Owner

New service gives campus residents more accessibility to off-campus property news, features, and updates

RALEIGH, NC – March 17, 2011 – The Preiss Company, one of the largest off-campus student housing providers in the nation, has recently launched mobile websites for all of its student housing properties.  Partnering with Resite Online, a division of Dominion Enterprises, the Raleigh real estate company has developed these new websites to allow current and prospective residents greater access to property news and property management.

“In the past year, our property websites had over 340,000 visitors, and this number is expected to increase as we continue to add to our student housing portfolio,” says The Preiss Company Marketing Director, Amy Barger.  ”Our management team is constantly updating our sites with the newest technology—from interactive floor plans to online rent payments.  We need to make sure that this information is readily available and in the hands of the people who need it most—wherever they may be and from whatever device they may be using.  By supplementing our current websites with mobile versions, we can ensure that our current and prospective residents have on-demand access to information that is easier to read, more concise, and more compatible with the mobile devices that they are likely using throughout the course of their day.”

Ann Padgett, Creative Director for Resite Online, says that mobile websites were a natural, technological progression for The Preiss Company.  Given the mobility of today’s college student, mobile websites give this     target market access to information via any mobile device—smart phones, tablets, and even hand-held game devices.  Mobile websites are specifically designed to maximize smaller screen resolutions, are simpler to navigate, and provide real-time, two-way communication via SMS (short message system) messaging.

“When we started working with The Preiss Company, we originally built their websites using a lot of interactive Flash animation,” explains Padgett. “Since Flash is not supported by most mobile devices, the usability of their websites was limited. By adding the mobile versions, we were able to expand their target audience and provide them with a better user experience, in addition to the expanded SMS messaging service.”

Resite Online’s mobile applications allow community staff and marketing teams to communicate specials, events, community emergencies and more. Resite’s mobile websites and SMS messaging services act as a mobilized leasing tool, easily capturing prospect information and enabling leasing teams to respond via text or email. The expanded system feeds data from the community’s traditional website to ensure the mobile information is always up-to-date without redundant effort. Resite’s mobile applications encompass a wide variety of marketing and retention tools including customized mobile websites, send-to-friend, click-to-call, short-code, keyword texting, text-to-residents, text-to-email, directions-to-phone, and comprehensive reporting.

The Preiss Company has been working with Resite Online for over six years.  Resite Online General Manager, Laura Trussell, says that the partnership has been rewarding and mutually beneficial.

“Amy and her marketing team are always striving for improvements to their brand by pushing the use of technology in ways their competitors haven’t thought of,” says Trussell.  ”The Preiss Company’s dedication to marketing, combined with Kirk’s [Kirk Preiss, Principal of The Preiss Company] knowledge of technology and operations, have provided Resite with multiple new ideas for improvements and growth to our own products.  The mobile project was a success, and we love seeing the new mobile leads coming into their communities!”

Barger says that her marketing team has been creative in promoting the new mobile websites.  To date, the team has held trivia nights, posted flyers throughout their associated campuses, has hosted parties, and even sponsored a cake decorating contest.  The mobile websites have been active since the end of January and Barger says that the feedback has been positive.

“In just weeks, we’ve already seen our investment beginning to pay off,” says Barger.  ”We’re getting daily leads from every one of our mobile websites, and the overall response has been fantastic.”

About The Preiss Company
Founded in 1987, The Preiss Company is the leader in the development of new technologies, tools, and strategies for the student housing industry and acts as a receiver for several national banks.  The company employs over 250 team members, has formed over 50 partnerships, and has developed over 20 projects stretching from Maryland to Texas.  For more information, visit www.tpco.com.

About Resite Online^TM
Resite Online, headquartered in Norfolk, Va., was founded in October 2001 and is the sister company to For Rent Media Solutions^TM, a division of Dominion Enterprises. Capitalizing on the 20+ years of For Rent’s multifamily expertise, Resite provides award-winning, lead-driving websites, search engine optimization, social media and pay-per-click consulting, customizable mobile and SMS applications, ResidentHub payment and maintenance service portals, online leasing and lead tracking capabilities.  For more information on Resite Online, visit www.resiteonline.com.

About Dominion Enterprises
Dominion Enterprises is a leading marketing services company serving the automotive, enthusiast and commercial vehicle, real estate, apartment rental, and employment industries. The company’s businesses provide a comprehensive suite of technology-based marketing solutions including Internet advertising, lead generation, CRM, Web site design and hosting, and data management services. The company has more than 40 market-leading Web sites reaching more than 17.6 million unique visitors monthly, and more than 280 magazines with a weekly circulation of 2.4 million. Headquartered in Norfolk, Va., the company has 4,900 employees in more than 186 offices nationwide. For more information, visit www.dominionenterprises.com.

Press Contact:
Amy Barger, Marketing Director
The Preiss Company
(919) 291-9224
amy.barger@tpco.com

Ann Padgett, Creative Director
Resite Online
(757) 351-8036
Ann.Padgett@resiteonline.com

# # #

We can’t wait to see you in New Orleans!

Resite Online will be at 2010 National Apartment Association Education Conference & Exposition, June 24^th and 25^th. Please make sure to stop by booth #1012 to meet our team and find out how our websites work hard, so you can rest easy.

Our new Mobile Leasing product includes 3 distinct functionalities all tied into one!  Custom mobile community websites with LeasingPath^SM guest-card integration, SMS messaging from desktop website, and keyword/short code SMS messaging and advertising tools that can be used for marketing and 2-way communication between prospective residents and your apartment community.

Our lead driving MarketingWebsites^SM are designed with usability and browser compatibility in mind. Using our new Resite Online Design Showroom, you get the customized look you want and the design excellence you count on Resite to provide, with a simplified implementation process.

Our ResidentHub^SM resident portal has unparalleled flexible online rent payment solutions, maintenance requests, utility connections, renters insurance sign-up, and full-scope resident communication and tracking tools, all seamlessly integrated with your favorite property management software solutions.

Our Search Engine Strategies packages provide you the ultimate in Internet marketing through pay-per-click advertising, social media optimization, local search marketing, and search engine optimization.

Win a FREE Desktop and Mobile Apartment Community Website!

Visit our booth #1012 and compete in our version of NBC’s popular new television show Minute To Win It’s game “Movin on Up”.

One grand prize winner will receive a FREE desktop and mobile apartment community website* for a year!!! An over $3000 value!!!! Runner-up, winners will receive a Resite Online Executive Package that includes a travel coffee mug, hard cover notebook, flash drive, and pen. Follow @resiteonline on Twitter to find out about the winners.

*Some design restrictions apply.

Resite Online's Demo Apartment Community Mobile Website

Resite Online’s Mobile Leasing product includes 3 distinct pieces that can be used for marketing and 2-way communication between prospective residents and your apartment community.

Mobile Community Website
Resite’s mobile websites work seamlessly with your apartment community’s existing website. Mobile users are automatically redirected to the mobile version of your website, while regular desktop users are directed to the full version of your website. Resite’s mobile websites are compatible with all major mobile platforms, and have been designed with the mobile user in mind. Mobile website features include:

• Photo Gallery
• Floor Plan listing with images and pricing
• Community Features
• Text Directions
• Click to call
• Text to Friend
• Mobile Guestcard (integrated with Resite’s LeasingPath^SM product)

SMS Messaging from Desktop Website
Resite provides desktop website users with the ability to have property information and directions texted directly to their cell phone via 2 ways:

• Send-to-Phone enables users to enter their cell number on an apartment community’s website and be sent the property’s contact information, short description and mobile site url, in addition to a prompt to request further information like a PDF flyer or directions. All of this information is texted to the user’s cell phone regardless of whether or not their cell phone is WAP capable. That user’s cell number is then captured as a lead.
• Directions-to-Phone enables users to enter their phone number and starting address on an apartment community’s website and be texted step-by-step directions to the property. The user’s cell number is then captured as a lead.

Keyword/Short Code SMS Messaging
Resite’s keyword / short code SMS messaging is similar to Send-to-Phone but can be used on any existing media or advertisement like a banner sign or print ad. The prospective resident sees the ad and is prompted to text a Keyword to a Short Code. They then receive the same text message as the user’s who choose to Send-to-Phone from a desktop website, and their cell number is captured as a lead.

Try Our Demo: Text RESITE to 30364 and visit http://m.resiteonline.com.

Contact:

Ann Padgett

Creative Director

Office: (757) 351-8036

Fax: (812) 245-6719

Ann.Padgett@resiteonline.com

Resite Online announces expansion of SMS and mobile website applications for the multi-family industry

NORFOLK, VA (April 28, 2010) – Resite Online, a division of Dominion Enterprises and the nation’s premier provider of award-winning websites and resident-retaining portals, has announced the expansion of its mobile communication and website services. Resite’s comprehensive suite of custom mobile websites and leasing and retention tools enables apartment communities to take advantage of the mobile industry’s growth trend.

Resite Online’s mobile applications allow community staff and marketing teams to communicate specials, events, community emergencies and more. Resite’s mobile websites and SMS messaging services act as a mobilized leasing tool, easily capturing prospect information and enabling leasing teams to respond via text or email. The expanded system feeds data from the community’s traditional website to ensure the mobile information is always up-to-date without redundant effort. Resite’s mobile applications encompass a wide variety of marketing and retention tools including: customized mobile websites; send-to-friend; click-to-call; short-code; keyword texting; text-to-residents; text-to-email; directions-to-phone; comprehensive reporting and more!

Globally, mobile data traffic will double every year through 2012, increasing 66 times between 2008 and 2013, according to Cisco. According to a new forecast by Gartner, mobile phones will overtake PC’s as the most common Web access devices worldwide by 2013.

“Our mobile application was designed with the ultimate goals of communication and leasing in mind,” said Laura Trussell, General Manager of Resite Online. “Assisting our clients and partners with tools that increase leases and provide better ways to communicate with prospects and residents is a vital service we are proud to offer.”

About Resite Online^TM

Resite Online, headquartered in Norfolk, Va., was founded in October 2001 and is the sister company to For Rent Media Solutions^TM, a division of Dominion Enterprises. Capitalizing on the 20+ years of For Rent’s multifamily expertise, Resite provides award-winning, lead-driving websites, search engine optimization, social media and pay-per-click consulting, customizable mobile and SMS applications, ResidentHub payment and maintenance service portals, online leasing and lead tracking capabilities.  For more information on Resite Online, visit www.resiteonline.com.

About Dominion Enterprises

Dominion Enterprises is a leading marketing services company serving the automotive, enthusiast and commercial vehicle, real estate, apartment rental, and employment industries. The company’s businesses provide a comprehensive suite of technology-based marketing solutions including Internet advertising, lead generation, CRM, Web site design and hosting, and data management services. The company has more than 40 market-leading Web sites reaching more than 17.6 million unique visitors monthly, and more than 280 magazines with a weekly circulation of 2.4 million. Headquartered in Norfolk, Va., the company has 4,900 employees in more than 186 offices nationwide. For more information, visit www.dominionenterprises.com.

###